This is the original pattern that Greg said looked like skulls. I didn't see it until he said something to me, but now I see it every time I look at it.
This is the first pattern that I tried after Greg asked me to change it. I emailed this one to him and Greg Oswell, but Greg Gitter told me that he didn't like it because he could still see the skulls. Oswell suggested I make a pattern with the diamonds from the G&A logo, which I thought was a good idea.
Here I played around with the diamonds and took out the "skull" design completely. This one still didn't look quite right to me.
Here is a pattern that I tried with just the diamonds from the logo. It's very simple, and I thought a little too simple, and not at all the look that I was going for.
This is the pattern that I wound up favoring over all of the others. It is more simple, but still interesting to look at, and it has an elegant quality that I have been trying to achieve with the marketing materials for G&A.I emailed the last two patterns to Greg Gitter and Greg Oswell to review, and they both agreed that they liked the second one better. I spent a little longer applying the new pattern to my previous designs.







